Flamingo visitor numbers increased by 45 per cent in July
An exceptionally strong July reinforces Flamingo’s position as Finland’s most popular Waterpark & Spa destination and provides a foundation for further growth in Nordic tourism.
Flamingo recorded a 45 per cent increase in visitor numbers in July compared with the same period last year. The growth reflects strong demand for accessible, year-round water leisure and wellness services.
According to the company, the result has been supported by the long-term development of its services, sales and digital marketing, together with a strong partner network. Weather conditions in July and stronger consumer demand also contributed to the growth. Flamingo works with hotels, regional tourism organisations and other partners in tourism, sales and marketing. This cooperation improves accessibility and helps Flamingo reach both domestic and international customers.
“A 45 per cent increase in visitor numbers is an exceptionally strong result for us. It is not the outcome of a single factor, but of systematic commercial development and successful cooperation. Our partner network plays an important role in making Flamingo easy to discover, book and include as part of a wider trip”, says Sanna Himberg, CEO of Flamingo.
Flamingo is located near Helsinki Airport and is connected to the Jumbo shopping centre. Under one roof, the destination brings together a family Waterpark, an adults-only Spa and sauna world, sports and wellness services, restaurants and an indoor playground. Its year-round offering, location and breadth of services also distinguish Flamingo in the Nordic travel market.
The strong July performance provides a solid foundation for deepening cooperation with domestic and international tourism operators. Flamingo aims to develop easily bookable travel packages with its partners and to strengthen its visibility as a Nordic water leisure and wellness destination.
About Flamingo
Flamingo is Finland’s most popular Waterpark & Spa and a year-round wellness, sauna and water leisure destination in Vantaa, Finland. It includes a family Waterpark, an adults-only Spa and sauna world, wellness services, restaurants and an indoor playground. Flamingo is connected to the Jumbo shopping centre, close to Helsinki Airport and approximately 15 kilometers from central Helsinki.